Essential reading for retailers and suppliers in the home improvement market

Utopia Bathroom Furniture transforms deliveries with new mobile technology

Published: 7 December 2018
Delivery drivers are now equipped with touch computers that run the JobWatch app, which includes delivery and collection reporting, with line item fast scanning and electronic proof of delivery, timesheets, expenses and vehicle inspections.
Delivery drivers are now equipped with touch computers that run the JobWatch app, which includes delivery and collection reporting, with line item fast scanning and electronic proof of delivery, timesheets, expenses and vehicle inspections.

Bathroom manufacturer, Utopia Furniture Group has rolled out a new five-in-one cloud-based system that combines mobile apps - including electronic proofs of delivery (POD) and vehicle tracking - with a customer relationship management system (CRM).

Having already successfully implemented a real-time transport management system from BigChange, Utopia has now begun extending the system to improve back office and sales force automation.

Utopia Furniture Group manufactures bathroom suites, bathroom furniture and accessories, supplying an extensive network of more than 600 retailers across the UK and Ireland.

Managing director David Conn commented: “At Utopia, we found a niche in the market with fitted bathrooms and we have always strived to be the master of what we do. We have developed a unique build-to-order manufacture and logistics business, and that requires us to innovate and invest when it comes to technology. It’s that technology that ensures we retain a competitive advantage.”

Utopia has developed a bespoke enterprise resource planning (ERP) system to underpin the growing business but was in need of further automating logistics; particularly its transport operation. BigChange was initially introduced to provide electronic proof of delivery, replacing an existing system.  

Mr Conn explained that a huge appeal of BigChange was the fact that it offered an end-to-end solution that would provide seamless integration of Utopia’s delivery services with its sales, manufacturing and business functions. “Previously we suffered from having disconnected silos of data and that was frustrating,” he said.  

Utopia operates a 28-strong fleet, including drawer bar trailers and drop bodies, which make deliveries to retailers and trade customers across the UK from the company’s purpose-built manufacturing plant and head office in Wolverhampton.

Utopia drivers are now equipped with Zebra ultra-rugged enterprise touch computers that run the BigChange JobWatch app, which includes delivery and collection reporting, with line item fast scanning and electronic proof of delivery, timesheets, expenses and vehicle inspections.

Mr Conn added that, because the system can be easily customised, Utopia has been able to tailor it to meet what he describes as Utopia’s “fairly unique business process that involves literally thousands of different, often bespoke, items being loaded on each vehicle for delivery.”

 

 

Comments


(Your email address will not be published)
Already Registered?
Sign In
Not Yet Registered?
Register
Printable View E-mail Bookmark
*

What do you think?


Has there been a greater uptake from retailers sourcing British-made products in the face of Brexit?


Latest reader comments

re: B&Q invites suppliers to pitch at Innovation Open Day

Brian Eacersall
Hi B & Q innovations Team.I have already sent in an e-mail outlining my design using the request to become a supplier route.However I ...

re: Toolstation.com excels in Which? website survey

Muhammad idrees
Good service and price also good...

re: Mike Ashley calls Debenhams administration a “national scandal”

m orourke
How can senior management at debenhams stay in post whilst abdicating their responsibilies to a bunch of consultants to save the buisness ...

re: B&Q and Valspar partnership to "transform the paint market in the UK"

Tony Turner
A bit of context: first decorating undertaken in 1968, have continued to decorate at DIY and professional level ever since, Wife has ...

re: Builder wins Toolstation's prize draw pick-up

Brian Easton
Brilliant delivery, much help from Daniel and Shakil...

Most read stories