Essential reading for retailers and suppliers in the home improvement market

Survey shows Brits want their bathrooms to get smart

Published: 30 August 2019 - Kiran Grewal
 

Homeowners looking to unwind in their bathroom space means they are seeking technologies to heighten their bathroom experience, taking lavatories, restrooms and water closets from humble necessity to the highlight of the home. Bathroom and shower experts, showerstoyou.co.uk, surveyed 1,424 British proprietors to identify the tech features that most appeal to them. 

 The study found that homeowners most desire a self-cleaning feature for their toilets (83%), followed by a self-deodoriser function (55%) and the ability to generate a heated seat (31%.)

69% of Brits are vocal about digital controls for precise temperature, spray and timing as the tech trend they most desire in the shower, followed by mood lighting (55%) and built-in sound – at 48%.

Similarly, mood lighting (66%) tops the list of features British homeowners would most like to see fitted in their bathtub, followed by a built-in scented mist dispenser (62%) and a built-in heated backrest (41%).

In terms of general bathroom tech, a vast majority of Brits’ surveyed by Showers to You selected temperature control/thermostat smart control as the “general” feature they would like to see in their bathroom – at 62%. Water conservation technology came second (41%); highlighting homeowners are becoming increasingly environmentally conscious within their homes; a trend which will likely ascend.

Wall-mounted, touch-panel interface was voted the third most-desired general smart bathroom technology (34%.)

The 5-bathroom technologies homeowners dream of trying:

Showerstoyou.co.uk asked homeowners which of these emerging technologies they’d most like to try in the future. 

  1. Sanitising bathroom accessories – 59%

Gadgets that use UV light to disinfect items like damp towels 

  1. Warming drawers – 52%

The perfect place to store towels, robes and slippers.

  1. Fitbit Wi-Fi scales – 48%

An advanced set of scales, which track weight, lean mass, body fat and more – and sync data wirelessly and automatically to your Fitbit account

  1. Virtual reality showers – 45%

This feature enables homeowners to project serene scenes – such as the beach, jungle or somewhere peaceful 

  1. Cooled cabinetry – 28%

Essentially refrigerated bathroom cabinets, which allow you to keep medicines cool, as well as store drinks

 

 

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