Essential reading for retailers and suppliers in the home improvement market

Videos

Express is a new brand specifically targeting those customers that are new to decorating.
August 24, 2016 Read More

DK Tools has relaunched its Amtech brand in response to the dramatically changing DIY landscape.
January 26, 2016 Read More

The British Coatings Federation has unveiled a new video to help recruit the next generation of talent for the coatings industry, which was made in conjunction with CEPE, the European Coatings Association.
May 26, 2015 Read More

The official "Garden Accessory of the Year 2015" as decided by DIY Week. This latest best selling product from the US to be launched in the UK by Grovewood Ventures is the Handy Camel Bag Clip. This BIG bag clip carries, seals, stores and pours all of your large, awkward, heavy garden, animal, DIY and household bags.
March 9, 2015 Read More

Designed to inspire homeowners to be more bold with colour in the home, the 26 x 52ft artwork took 160 hours of painting to produce using a complex technique known as trompe l'oeil.
March 9, 2015 Read More

Industry leaders organised as the Digital High Street Advisory Board have today announced a five-year strategy to reinvigorate UK high streets with specific recommendations for how small businesses can embrace digital technologies to compete in a digital age.
March 9, 2015 Read More

Department store debuts its new £1m Christmas ad, tugging at consumers' heart strings again and introducing penguin characters Monty and Mabel.
November 11, 2014 Read More

The Range's campaign launched earlier this month, with ads during Coronation Street and The X-Factor.
November 11, 2014 Read More

Shoppers in Cambridge have come to know and love Dickie, the mannequin who stands outside their local hardware shop - but now it seems there's a whole lot more to Dickie than anyone realised.
September 3, 2014 Read More

Shoppers in Cambridge have come to know and love Dickie, the mannequin who stands outside their local hardware shop - but now it seems there's a whole lot more to Dickie than anyone realised.
September 3, 2014 Read More

Dickie Mackay is a mannequin used by Mackays of Cambridge as a promotional tool and, most recently, he was filmed cycling around the city for the Tour de France.
July 14, 2014 Read More

The nation's most trusted brand debuted its new festive TV ad at the weekend, complete with cover soundtrack.
November 11, 2013 Read More

The Range kicked off its Christmas marketing campaign this week with this television advert hitting our screens.
November 4, 2013 Read More

Leading tool distributor Draper Tools has joined forces with Twentieth Century Fox Home Entertainment and the big release this winter, The Wolverine. Set to help boost sales and increase profits on a wide range of hand and power tools for Draper stockists, the partnership centres on an exciting competition offering the trip of a lifetime to Japan, as well as some powerful deals.
October 22, 2013 Read More

John Lewis' 'Give a little more love this Christmas' TV ad, starring a snowman on a quest for his snow lady, has been viewed more than 10 million times on John Lewis Retail's YouTube channel less than a week since its TV debut.
November 15, 2012 Read More

B&Q's 'Make it perfect' Christmas advert was launched this week, less than a week after John Lewis made its 'Give a little more love this Christmas' debut.
November 15, 2012 Read More

It's being heralded as the most lucrative sales period for retailers since Christmas and Easter. These garden and home stores have certainly entered into the spooky spirit with gusto...
October 31, 2012 Read More

Featuring Wickesy the dog outrunning a Dulux dog look-alike, the latest TV ad campaign from Wickes is based on the results of a tradesmen survey which showed more than two thirds prefer the retailer's white emulsion to the brand leader.
September 11, 2012 Read More

He was marketed by Tarmac as an encouraging mascot for its 'DIY dodger' competition - but it seems the U-CAN man has a few things to learn as well.
August 13, 2012 Read More

The celebrity garden designer and creator of Westland's 80ft Chelsea Flower Show garden has filmed a series of videos charting his thought process and progress building the medal-winning 'Wondrous Odyssey'
May 24, 2012 Read More
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What do you think?


With many consumers starting their Christmas shopping early due to the Covid pandemic, are you expecting strong sales this December?




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