Squire’s Garden Centres has won ‘Best Marketing Campaign in the UK Horticultural Industry’ at the Garden Centre Association’s (GCA) annual awards, which were held in Bristol on 26-29 January.
The Worrall Cup was given to Squire’s for their ‘Love Where You Live’ community planting project, where they are donating 300 Silver Birch trees to parks and green spaces throughout the South East.
Karen Smith, group marketing manager at Squire’s commented: “We are absolutely thrilled to win this prestigious award! We are very proud of our ‘Love Where You Live’ campaign, which is all about giving back to the local community.
"We chose to donate Silver Birch trees as they are great for wildlife and good for the environment too, as they can improve air and soil quality. We have been working closely with local councils who will plant the young trees this February in numerous parks and green spaces so that they can be enjoyed by everyone.”
Trees will be planted in over 30 locations including Priory Park in Reigate, Stoke Recreation Ground in Guildford, Hickleys Corner in Farnham, Dinton Pastures Country Park in Wokingham, Broom Road Recreation Ground in Teddington and Homewood Park in Chertsey.