Essential reading for retailers and suppliers in the home improvement market

Women line up for B&Q DIY classes

Published: 21 August 2012
Enrolment figures from B&Q's skills classes suggest that more and more women are tackling DIY jobs.
Women line up for B&Q DIY classes
The retailer has seen a dramatic rise in the number of females enrolling on its You Can Do It classes - over 400% in the last year. The women are learning a range of skills from hanging wallpaper and changing a radiator to laying flooring. In the last two years 23,000 women and girls have signed up for the classes.

Launched in October 2010, there are now 15 B&Q You Can Do It centres across the UK, and last year the company introduced Kids Can Do It workshops. It also recruited Kirstie Allsopp as its celebrity ambassador to show women that DIY is easy when you know how.

The top You Can Do It workshops taken by women are, first, plastering, followed by wall tiling, changing a tap, wall fixings and wallpaper hanging.

Following the success of the classes, B&Q has conducted a survey of 2,000 British women which reveals that seven in 10 are now happy to get on with a project around the home. More than one in five UK households are single women, and the main reason more women are taking up DIY is, according to the research, that it is the only way they can get anything done. A similar number (38%) said it was because they had just bought a house or flat.

B&Q says 82% of women would rather paint a room than leave it to a partner or relation, and 77% prefer to strip a room of wallpaper themselves to relying on someone else. Seventy-three per cent of women reckon they are just as competent at basic DIY tasks as a man.

Each month, half of all women now spend between one and five hours a week doing DIY, says B&Q, while a fifth of women do between six and 10 hours of DIY a week.

B&Q marketing director Katherine Paterson said: "Our findings show that DIY is no longer just a man's game. More women are recognising that with the right skills anyone can try their hand at tiling, putting up a shelf or taking on a bigger refurbishment project."

Comments

06 January 2019 11:37:47
Tara Boolakee

Hello

Just wanted to ask whether you still provide DIY classes anywhere near around Brentford TW8 .

Thanks 

Tara

QSCA

Published prior to March 2014
By David
No, the courses are now closed.
Published prior to March 2014
By sharonweaving
Are there any courses near crawley
Published prior to March 2014
By David
Have you tried http://www.diy.com/content/support/services/youcandoit_classes/index.jsp

It shows you which stores currently run the workshops & more stores will be added in the future
Published prior to March 2014
By Gaynor newman
I am so interested in doing DIY but there is on schemes at London college it's too far ,I live in gosport and work part time ,how can I unroll on a B&Q DIY course
Published prior to March 2014
By John Matthews
Is there anywhere on the internet which updates stores running DIY courses

(Your email address will not be published)
Already Registered?
Sign In
Not Yet Registered?
Register
Printable View E-mail Bookmark
*

What do you think?


As a retailer, what do you struggle most with in the adhesives & sealants category?





Latest reader comments

re: Toolstation.com excels in Which? website survey

Ray Pearce
Toolstation is always straight forward from ordering from the catalogue to receiving the items and a comfortable welcoming place to browse ...

re: Better Bathrooms goes into administration

Carolyn Muggleton
HiWe purchased a shower enclosure from Better Bathrooms which we have returned to them and asked for our money back.. The amount we ...

re: Woolworths staff reunited by new website

Pam Jones
looking for Brian Finch who worked as an undermanager to Mr. Cotton in Ebbw Vale woolworths....

re: 13-year-old's invention goes into production

Gel
No point in responding to an 8 year old post!...

re: Capitol Tiles outlets snapped up by BC Ceramics

Beryl smith
Hi I bought some black tiles called night black by capitol tiles I need some spares do you know where I can get them thanks Beryl...

Most read stories