Gardening gloves and footwear supplier, Town & Country has appointed Andrea Litchfield to the position of marketing executive.
Ms Litchfield brings a wealth of experience to the role, having worked within a marketing and communications environment for the past eight years, most recently as digital marketing manager for a specialist travel company. She has also held journalistic roles across national print and local broadcast media.
At Town & Country she will have responsibility across a range of marketing roles that will cover the day-to-day operation of the website, including updating products and graphical changes, as well as sourcing content for the blog and newsletters; new product development; creating eye-catching marketing and sales support material - advertisements, POS, packaging and exhibition graphics. She will also be responsible foor continuing the development of the company's social media presence.
Ms Litchfield said of her new role: "With the recent revitalisation of the brand that Town & Country has undertaken, it is a very exciting time to be joining the company. I am looking forward to building on the success of the rebranding exercise and developing further opportunities for one of the industry's most respected names."
Town & Country chief executive Barry Page commented: "We are absolutely delighted to have been able to secure someone as experienced and talented as Andrea for this important role. With her grounding in marketing disciplines, her flair for design and eye for detail, she is just the person we need to take our invigorated brand presence into the wider retail arena."