Vanessa Durham brings wealth of experience to the company, which owns the famous Duck Tape brands.
Ms Durham will be responsible for communicating Shurtape's new innovations and product developments to the trade. She brings with her many years of experience on exhibitions and display.
Shurtape UK head of marketing Alan Murray said: "We are delighted to have Vanessa in our team. She adds fantastic experience, especially on exhibitions, new product launches and on POS development for our key branded Duck and soon-to-be-launched Frog Tape."