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Rug Doctor targets 'staycationers'

Published: 18 May 2011
Almost a third of annual rentals of Rug Doctor's carpet cleaning machines occur during the summer months, when carpet drying times are greatly reduced.
Rug Doctor targets 'staycationers'
With more people potentially putting off overseas holidays this year, the company is planning to make the most of this peak period with a heavyweight TV campaign to drive new rentals through their stockists.

The ads will run during June and July on ITV3 Daytime, delivering nearly 30m impacts.

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