New display for Dremel
Published: 10 February 2011
Dremel's new merchandising unit brings the range together under the umbrella of 'Versatile Tool Systems'.
Developed to differentiate Dremel from other power tool brands, the proposition reflects product introductions outside the core multi-tool category, such as the three-in-one Trio.
Within the 'Versatile' heading Dremel has further segmented the offer into three sub-categories: Multi-tool systems, Compact tool systems and the Fortiflex precision tool.