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New appointment in Argos digital team

Published: 6 February 2014
Lucy Butler has been appointed to the newly created position of special projects manager, a role that is vital to bringing to life the strategic vision for Argos to be a digital retail leader.
She will report to digital director Bertrand Bodson. Ms Butler recently joined the business and has already been instrumental in driving projects including the opening of Argos' new digital hub office in Victoria and strategies to help customers get online in partnership with Go ON UK.

Ms Butler joined from EMI Music, where she was most recently senior strategy and insight manager, working within the central strategy team to lead analysis and determine actionable insights to drive artist launch strategies with cross-functional stakeholders. Prior to that she was a consultant at OC&C Strategy Consultants, working across a number of sectors including retail, technology and media.

Mr Bodson said of the appointment: "I am delighted to be working with Lucy again as I know she will bring considered insight and actionable plans to support the strategic pillars of our digital transformation.

"She is already making a real difference to the business with her ability to work with broader partners and make things happen fast such as setting up the Digital Hub from scratch in record time. She is a great addition to an already strong team."

Ms Butler added: "I am privileged to be a part of Argos's transformation journey. It is such an exciting time for the business, and I have encountered so much forward thinking and appetite for change in the short time that I have been here already."

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