BHETA is to host a webinar with American company MMP Living to explore sales opportunities in the USA, including the USA Amazon website as well as another thirty or so routes to market in the States. The event will take place on Wednesday 30^th November at 2.30 pm via Zoom. The speaker will be Mike Mitchell, founding partner of MMP Living.

MMP Living develops growth strategies for expansion into online marketplaces in the USA.  The service is particularly aimed at suppliers who do not have sufficient infrastructure to tackle this kind of opportunity on their own. The company currently manages over 1,500 products across 150 brands, working with over 30 US based marketplaces including:

• Amazon
• Walmart
• Home Depot
• Target
• Bed Bath and Beyond

MMP Living also has access to an extensive sales representative network and can also assist with US branding, advertising, warehousing, forecasting.  It was established in 2008 and operates throughout Europe, America, Canada and Japan.

BHETA’s housewares & small electrical sector manager, Seema Grantham commented, “Online opportunities are obviously big news for all kinds of suppliers and the chance to explore how this could be harnessed to develop new markets overseas will be very exciting.  I am sure this will be an extremely popular event.”

To register for the BHETA webinar with MMP, visit the BHETA website www.bheta.co.uk and follow the link or contact Rajni in Member Services on rk@bheta.co.uk.