Jomafe UK Limited, which was formed in January 2021 as the UK arm of Portuguese ceramics company Jose Maria Ferreira has joined BHETA.  The move is part of its strategy for expansion in the UK market.

Specialising in the manufacture of ceramic cookware and stainless steel cutlery, the company also distributes other housewares products including bakeware, tools and gadgets, food storage and wooden serving boards.  The Jomafe brand is associated with constant innovation and the development of new shapes and designs to keep ranges on trend.  The company looks to combine quality product with short lead times and competitive prices.

Seema Grantham, BHETA’s sector manager for housewares and small domestic electricals said, “Jomafe is a fresh and forward-looking UK brand with lots to offer the market.  I am delighted that the company is joining BHETA and look forward to welcoming the team to BHETA events.”

For more information about BHETA and the retailer networking, market data, lobbying and business support opportunities it offers, contact Seema Grantham on 07946 078566 or view the website at www.bheta.co.uk.