The department store chain’s total sales were down again this past week, with a 3.5% slump due to a combined impact of warm weather and annualising price-matching competitor activity.
Home sales were down 1.4% on last year. However furniture and flooring had a better week, with sales up 6.5%, as customers took advantage of carpet promotions. Gifting sales were up 5.5%, primarily driven by sales of candles and the retailer’s Find Keep Give gifting range.
Electrical and home technology sales also took a dive, down 8.5% against last year’s World Cup sales during the same period, explained customer director Craig Inglis.
The latest figures follow a 5.6% decline the previous week, which the retailer attributed to annualised price matching heavy competitor activity last year.