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Gardman appoints new category manager

Published: 9 January 2013
Nicola Beet has been appointed as Gardman's category manager for pet care, following on from the category's launch last June.
Gardman appoints new category manager
Ms Beet, previously commercial manager at Selwood Products, said she is looking forward to bringing Gardman's pet care range on to the next phase. "My plan is to extend the range significantly so that we have a complete category to suit the needs of all our retail customers," she said.

Gardman's head of category management Lisa Blackmore added: "The launch of Gardman pet care has gone well and to make the most of the opportunity we need a dedicated category manager whose responsibility will be to extend the category across a wider range of sub-categories to meet the retail needs of all pet stockists, whatever their size."

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