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Former ICI Paints boss launches Trade 1st website

Published: 7 August 2008
Online business designed to serve painting and decorating professionals without trade account restrictions.
Former ICI Paints boss launches Trade 1st website
Travis Wild, a former senior executive at ICI Paints, has launched a unique online venture from his home in Neston, Cheshire, supplying ranges of high spec branded products to tradesmen.

Trade 1st offers users a selection of products at trade discounted prices with free next day delivery on orders over £50. More importantly, no trade account or registration is required to place an order.

Travis, who has worked in the industry for ten years prior to launching the site, said: "It became clear that a gap existed in the market for a business offering clear, straightforward pricing, not biased or at the stores' discretion, just equal pricing for all tradesmen regardless of size."

Trade 1st has already achieved recognition after being approached by ITV's 60 Minute Makeover team who were keen to use their products.

For more information visit www.trade1st.co.uk

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