Dog Rocks has hired Caroline McLeod as head of marketing & PR to drive consumer awareness of the product and drive demand across the UK and Europe.
Caroline has 10 years' marketing experience within the retail and charity sector.
She will be introducing herself to existing and new clients over the coming months and will be at all of the company's forthcoming trade fairs including The BSAVA, Pats Harrogate, Zoomark, Bramham 3 Day Event, Gatcombe, BBC Gardeners World and Glee Petindex.