Amtech gets a new look
Published: 5 January 2016
DK Tools is relaunching its Amtech brand in response to the dramatically changing DIY landscape.
The new Amtech brand and visual identity is more friendly, approachable and supportive to consumers, offering a greater level of support, advice and guidance before, during and after a purchase.
The modern packaging is designed to engage the consumer from the second they see the Amtech products at point of sale and help give consumers the confidence to choose the right product for their DIY task.
After-sale, Amtech continues to engage consumers through a friendly, approachable and expert advice service - providing them with all the DIY support and know how they need throughout the life of their DIY projects. The dedicated support service is available online through Amtech's website or consumers can choose to speak to Amtech's DIY experts over the phone.
DK Tools will be showcasing its new Amtech brand at Totally DIY in February 2016 on stand F21.