Glee organiser i2i Events Group has appointed Saul Leese as head of retail brand marketing.
He will work across the portfolio of retail exhibitions, which includes Pure London and Spring and Autumn Fairs as well as Glee.
Previously, Mr Leese spent three years at Media 10, where he was group trade brand manager. He has also worked with some of the most influential and successful companies in the entertainment, event and publishing sectors.
In the past 18 months, he has been shortlisted for 19 awards across the events sector, going on to win this year's Exhibition News Award for the Best Use of Social Media and the Best Trade Show Marketing Campaign, as well as an AEO Excellence Award for the Best Trade Launch.
Glee's Matthew Mein, who will be working closely with Mr Leese to further build the garden retail show's reputation, commented: "The Glee team and I are pleased to welcome Saul on board. His expertise and experience will be invaluable for further driving Glee's reputation."
Mr Leese added: "Our retail shows are market leaders and have long been highly successful events. I am excited about launching new, product-led initiatives and powerful content programmes to enable our customers to grow their businesses which will be at the heart of our strategy."