Topps Tiles sponsors Daybreak weather
Published: 10 January 2013
Tiling retailer Topps Tiles has created 12 adverts to sponsor the weather reports on ITV's Daybreak programme.
Topps has been the sponsor of the Daybreak weather bulletins since April 2012, and recently shook hands on a 12 month deal for the new year.
Each advert features the 'Middleton family' either selecting new home interiors from the Topps range, or just participating in day to day activities. The spots were filmed over a total of five days.
The idents are 10 seconds long and will be repeated five times a day, Monday to Friday from 6.30 - 8.30am.
As well as professional actors - and professional acting dog - the adverts also feature one of Topps' store managers, Caroline, who works in the Orpington branch.