The new GrowQube from William Sinclair's Growing Success brand offers beginners the promise of more juicy, tasty tomatoes with minimal effort.
The easy-to-manage 6kg carry-home pack with integral handle will appeal to anyone deterred by the weight and bulk of a conventional growbag.

Moreover, with a new and unique blend of ingredients, GrowQube produces an exceptional crop of perfect tomatoes, chillies or peppers with less frequent watering and feeding. In trials, GrowQube tomato plants produced over 50% more fruit than the same variety grown in growbags.

Consumer demand will be stimulated by a heavyweight marketing spend including a £1m TV campaign from early March through to the May Bank Holiday plus digital and social media campaigns, press advertising and in-store POS. RRP is £4.99.