Heralded as the finest peat-based universal compost ever produced by William Sinclair, its new J Arthur Bower's Masterblend is a crumbly, free-flowing blend of 100% professional grade Scottish peat with 10% John Innes.
Enriched with a six-month controlled-release fertiliser, Masterblend is further enhanced by the addition of Celcote, which stores and releases moisture as needed, resulting in water savings of up to 25%. A 50 litre bag has an RRP of £6.99, two bags £12.

There is also revamped branding across the full J Arthur Bower's range of compost, John Innes and soil improvers. Featuring the new strapline, Grow your passion, it sees a complete new suite of eye-catching display stands, merchandisers and POS material. New Horizon organic and peat-free growing media also benefit from the re-branding.