Shurtape is hailing the launch of its new all-weather T-Rex tape a huge success - all because of the great British weather.
T-Rex tape - already a success in the US - is designed to be more durable, weather-resistant and longer-lasting than any other tape on the market, so Ohio-based owner Shurtape chose to invest in the rainy Granada region for its UK launch.
Shurtape head of marketing Alan Murray said: "The all-weather message is one of the main things about T-Rex, and when you look at weather all over the UK, you can see that Manchester gets a lot of rain. Plus, the north west have a lot of builders!"
With '4 times the staying power, 3 times the holding power and 2 times the bite, T-Rex is UV- as well as weather-resistant.