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Rainy Day Trust launches new promotional videos

Published: 27 November 2014
Home improvement industry charity, The Rainy Day Trust has launched two new videos aimed at increasing awareness of the organisation and its work.
Rainy Day Trust launches new promotional videos
One video explains how the Trust helps people who have worked in the home improvement industry and who now need a helping hand; the other is aimed at companies and individuals in the industry, outlining the many ways in which they can help the Trust.

The two-minute videos use stop-frame animation to explain how the Trust operates and were produced by Rob Weiss at Weiss Marketing, and donated to the Rainy Day Trust. They are intended to be screened wherever there is a relevant audience: trade shows, conferences, trade association meetings, social functions, industry sports events, and so on.

"We're really pleased with the new videos," said Rainy Day Trust general secretary Diane Stevens. "They tell the Trust's story in a clear and entertaining way, and they get the message across in just a minute or two. We're always looking for ways to locate people who need our help, and we're always looking for people who are willing to help the Trust - so we hope the new videos will deliver on both counts. And for our partners and benefactors, adding one or both of the videos to their own websites is a great way to publicise the fact that they are supporting the industry charity, as well as helping to spread the word even more."

Assistance from the Rainy Day Trust is available to everybody working in the home improvement and home enhancement industry. You may have been in hardware, DIY, housewares or building products, and in retail, wholesale, or on the manufacturing side of the industry. The only stipulation is that you must have spent at least five years in the industry. And it is available to people who have retired from the industry as well.

To get a copy of either video, call 0121 237 1130.

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