Essential reading for retailers and suppliers in the home improvement market

What's driving sales in the cleaning & laundrycare sector?
Product innovation making tasks quicker and easier Product innovation making tasks quicker and easier 28%4 votes
Consumer demand for natural/chemical-free alternatives Consumer demand for natural/chemical-free alternatives 21%3 votes
Specialist cleaning products- e.g for stains, mould, graffiti, etc Specialist cleaning products- e.g for stains, mould, graffiti, etc 14%2 votes
Nothing new - just demand for standard cleaning staples Nothing new - just demand for standard cleaning staples 35%5 votes