Published on 8 - August - 2012
FrogTape launches £500,000 marketing campaignThe TV and marketing campaign for the painter's masking tape range will run in the lead up to Autumn and the lucrative bank holiday period.
The promotion launches with a series of national TV adverts scheduled for broadcast from mid-August through to September, during peak programming.
The TV advertising dovetails with an extensive PR programme, consumer print advertising and supporting POS highlighting a '20% extra free' offer on FrogTape.
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