Published on 23 - February - 2010
Totally shows quadruple visitor figuresTotally shows organiser Brintex has announced that visitor numbers at this year's shows were almost four times higher than in 2009.
Some 9,372 visitors spent time in the Totally hall this year, compared with 2,511 last year - an increase of 375%.
The figures appear to unequivocally vindicate the decision to move the shows from London's Earls Court to co-locate with Spring Fair at the NEC, Birmingham this year.
However, the move also means that the figures cannot be compared on a like-for-like basis. Exhibition director James Murray explained: "We will not be able to present a direct comparison between the two shows because running alongside Spring Fair International obviously created a great deal of 'passing through' traffic.
"However, we are convinced that moving the show to Birmingham to run alongside Spring Fair International was the right choice for the show and has proved a popular decision for many visitors who found that they previously attended two shows."
However, direct comparisons would be possible going forward he said: "The 2010 figures will now act as a benchmark and we'll be working hard to grow and develop the Totally shows as the national trade show for the industry."
The Totally Shows 2011 will take place in Hall 11 of the NEC on February 6-8.
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