Essential reading for retailers and suppliers in the home improvement market

Local family run business launches new Home Hardware store

Published: 5 September 2017 - Jack Cheeseman
 

Euronics Telecentre is one of the oldest businesses still operating on the High Street in Stapleford, Nottingham. Family run by Babinder and Harbinder Sandhu since 1986, the couple are proud independent retailers specialising in home appliances and electrical goods, through a strong partnership with Euronics.

Whilst the business offers a comprehensive selection of electrical products, Babinder felt there was an opportunity to complement the existing range with an extensive hardware option.

Babinder said: “We knew there was a demand for hardware products as we get customers asking on a regular basis, and there isn’t anyone locally satisfying the need.”

As the store is spread across two properties, one side has been refitted to encompass the new business and has recently taken on additional store signage. Emblazoned with Stapleford Home Hardware, new ranges welcome the customers.

The couple understand the partnership principle of buying groups like Euronics, which provide massive buying power and enable customers to purchase top branded products at competitive prices. Home Hardware is dealer owned and is one of the largest voluntary organisations of its kind in the UK for independently owned hardware and DIY stores. With access to over 19,000 stocked products spanning hardware, DIY, gardening, cookshop and houseware ranges, the business can ensure its customers can always expect a variety of quality brands, offered at competitive prices.

Harbinder commented: “We already had a strong local profile, but felt it was time to enforce and improve on that reputation with the new business. Our ethos to provide great service and value remain uncompromised.”

The launch event for the rebranded shop took place on August 11 and 12. Local dignitaries attended to celebrate the new business and cut the ribbon.

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