Essential reading for retailers and suppliers in the home improvement market

Holiday without fear for your valuables with Yale

Published: 27 June 2016
Home security specialist Yale is running a major consumer marketing campaign designed to drive demand for retailers throughout the summer months.
Holiday without fear for your valuables with Yale
Yale recognises that consumers want the freedom to go off and enjoy the holiday period without having to worry about their home. With this in mind, the 'Home & Away' campaign is designed to help raise awareness of the importance of home security and to provide homeowners with tips and advice on how best to protect their property this summer.

The campaign is supported by an on-going programme of promotional activity in national and regional press, as well as on social media. Yale has also produced a Home & Away infographic filled with summer statistics to encourage homeowners to think about securing their homes before they go on holiday.

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