DIY Week.net
Essential reading for retailers and suppliers in the home improvement market


Festive displays: Is June too soon?
Christmas seems to crop up in department stores and garden centres earlier and earlier! But what do you think is the best month to deck the halls of your store?

February - hit them early when they least expect it!
June - holiday tourists love buying baubles!
October - let's not go mad a couple of months is plenty of Christmas shopping time
December - surely everyone hates early festive cheer?

DIY Week asked Christmasworld what they thought would be the emerging trends for 2012/13 to help you create displays that are bang up to date...


The new business year kicks off with the world's leading trade fair for festive decorations presenting trends and innovations for the coming seasons - Christmasworld 2012. Christmas, Halloween, New Year, St Valentine's Day, Easter, summer and birthday parties are among the themes for this year's foremost meeting place for the international decorations and gifts sector.

In Frankfurt you won't only find products that delight customers but also decorative and professional elements for dressing shops and windows. Christmasworld is a driving force behind current decoration trends that provide exclusive information in relation to the latest industry forms, colours, shapes, materials and much more.

Which themes are going to be 'in' during the 2012 / 13 season? Answers to this question can be found at the Christmasworld Trend Show where the designers and stylists from the bora.herke studio will present four thematic worlds using products from Christmasworld exhibitors. This way, visitors can discover trends that are likely to set the tone in the coming season. Creativity and emotion, new product worlds and an imaginative presentation make the Trend Show a highlight that offers visitors practical tips for compiling their product assortment.

Colour is the decisive signal for the coming season. Internse, strong tones are the emotional medium of an optimistic, future-oriented view of the world and revive everyday life. Individual interpretations of festive decorations enhance the personal enviroment long after the actuals event - with the refined and restrained manner of Soft Cloud, the natural freshness of Fancy Folk, the high-class glamour of Late Night Glam and the intensely colourful purism of Cool Vibrancy.


Soft Cloud


Harmony and elegance. A sensitive character is eypressed in SOFT CLOUD. this gentle look has a feminine touch and is cool, light, transparent and gossamer-fine. its gentle appearance is complemented by warm lighting that envelops the soft, reduced shapes. A Self- Assured calm is reflected in the flowing silhouettes, sensitive designs and sensual nude tones.


Fancy Folk


Vibrant. lively and cheerful. Love of the rural, creative and natural is the dominant theme here. FANCY FOLK is characterised by handmade products and looks. Folklore and traditional themes are given a modern interpretation. Flowers, handmade elements and a touch of kitsch add to the emotional and homorous look. A romantic mood is created that covers a spectrum from traditional folk art to pure nature.


Late Night Glam


Attractive and desirable. This breathtaking elegant look combines glamour, disco and 1970s chic. The skilful, spectacular stylings are opulent, exclusive and sensual - and always effortless. Decorative elements are refinded and given a modern interpretation. LATE NiGHT GLAM celebrates life not as routine but as a special event.


Cool Vibrancy


Vibrant and bold. Strong colours combine with a reduces design. COOL VIBRANCY shows optimism and vitality. The look is high-class, clear and grown-up. The intense artificial tones seem to radiate light as if illuminated. Thery work particularly intensely in combination with minimalist or sculptural designs and monocrome sufraces. Graphic patterns and experimentation with colour overlays, shadows and different transparencies provide eye-catching highlights.

For more information about Christmasworld 2012 and how to purchase a discounted visitor ticket in advance, please visit www.christmasworld.messefrankfurt.com.



More websites from Faversham House Group
fhgmedia.com edie.net edie.net suppliers edie Ireland edie Water ACR-News.com EnvironmentAwards.net DIYWeek.net
HousewaresLive.net BuildersMerchantsJournal.net HeatingandVentilating.net

Link your website to www.diyweek.net