To build upon the success of their recently released new concept ranges, The Farplants Group has created a new position,

with Emma Glue joining as trade marketing manager.

“I am pleased to welcome Emma to our expanding team and to add her experience to our wealth of talent at Farplants,” said managing director Brett Avery. “We are always creating new ways to provide the best support to our customer and Emma will help us continue this into the future.”

Glue brings 7 years marketing experience in logistical software and parcel services to the role. She will support Farplants’ growth plans with a focus on continuous innovation and initiatives to help retailers maximise sales.

“I am delighted to join a company with such a strong focus on quality and delivering the best customer experience,” said Ms Glue. “There are exciting projects in the pipeline that will ensure our customers continue to benefit from the very latest ranges and exceptional support.”

Recent new additions include Zoe Bruce and Lee Hooper, joining from RHS Wisley and Hillier respectively. Farplants continues to strengthen its team and innovate with new ranges such as Small Plants for Small Spaces and Wild Flowers, which help retailers optimise sell-through rates.