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Co-op partners with Silentnight to sell beds online

Published: 9 February 2018 - Fiona Garcia
The Co-op is selling beds, headboards and mattresses online through its new partnership with Silentnight
The Co-op is selling beds, headboards and mattresses online through its new partnership with Silentnight

The Co-op will sell beds, headboards and mattresses via its new e-commerce site beds.coop.co.uk

The retail group is keen to take its share of what it views as a growing market, quoting AMA figures that report increases of around 3% a year in a sector valued at £1.6billion.

The new partnership will see The Co-op use Silentnight’s existing distribution network, enabling the retailer to offer customers shoppers free delivery on orders, a 14-day cancellation policy and a five-year guarantee.

The new online beds operation follows the launch of the Co-op’s e-store venture selling a wide range of electrical items, and reflects the company’s desire to increase its digital capacity across all its business areas, including food, funeralcare, legal services and insurance.  

Co-op Beds managing director James Holland, said: “The UK beds market is set to take off as the population grows and consumers continue to upsize.

“We believe Co-op Beds offers compelling deals, including at the moment an attractive trade-in deal and all our 4.6 million members qualify for a 5% discount.”

 

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