Bostik took centre stage at the latest England football international fixture this month, as part of a high-impact sponsorship deal.
Over 10 million football fans watched England play the Republic of Ireland live on ITV on Sunday, June 7, with Bostik advertising featuring on 140metre LED pitch-side displays across Dublin's Aviva stadium throughout the game.

The sponsorship package forms part of an ongoing investment programme from the global company, designed to boost brand awareness and drive sales for its UK distribution partners.

Commenting on the initiative, head of marketing Mathew Whitehouse said: "Bostik is already a world famous brand but we are not complacent. It's essential that we continue to invest in the Bostik name and remind all of our end-user customers, both trade and consumer, that Bostik stands for the very best in world-class adhesives and sealants.

"The excellent TV exposure will also boost awareness of the new branding being implemented right across the Bostik product portfolio."