Essential reading for retailers and suppliers in the home improvement market

BMF attacks 'loss leading' loft insulation for £1

Published: 20 February 2009
The Builders Merchant Federation has attacked a system which allows the big DIY sheds to sell 'loss leading' loft insulation.
BMF attacks 'loss leading' loft insulation for £1
The Carbon Emissions Reduction Target (CERT) is a statutory obligation placed on energy suppliers by the government to deliver energy efficiency improvements in housing.

The scheme has been running for a while but made headlines, earlier this month, when B&Q and British Gas used CERT funding to sell loft insulation for just £1.

CERT funding is restricted to top-up insulation for private individuals who are improving their own home.

The offer is therefore not available to professionals for any work not on their own house, new builds or property developers.

The BMF is campaigning against the practice as they believe it's 'deeply flawed logic' as B&Q has admitted there is nothing stopping professionals buying the insulation.

Chris Pateman, managing director of the BMF, does not blame the big DIY chains, the energy companies or the tradesmen but feels CERT is leaving merchants with stock they can't shift.

He told diyweek.net: "The reason this scheme is currently restricted to DIY sheds is the mistaken belief among energy companies this is their route to the home owner, who is the intended recipient of this benefit.

"There is therefore supposed to be some element of policing at POS to ensure sales are made exclusively to members of the public. Which is, of course, a complete nonsense in reality."

A spokeswoman for B&Q admitted there's nothing to stop traders buying the insulation at POS but they wouldn't get their trade discount and they're limited to 15 packs per purchase, which would be 45 rolls.

However, according to B&Q's own figures £25 would be enough to insulate an average home so buyers are only limited to almost enough rolls to insulate two properties.

Comments

Published prior to March 2014
By Robert Milliken, SAM'S Trade Direct
How do you think, we, and all electrical wholesalers feel, when the supermarkets, power companies, and sheds give away low energy lamps which we have paid for in our taxes!!!!!

(Your email address will not be published)
8 + 6 =  
Already Registered?
Sign In
Not Yet Registered?
Register
Printable View E-mail Bookmark
*

Latest reader comments

re: Latest update on Green Homes Grant and implications for homeowners and landlords

John Hart
After applying for a green homes how long will it take for a decision? thanks...

re: SX Rainproof Exterior Caulk

Wally
I need the exterior sx rain resistant caulk! Can't get it anywhere so please help! How can I order it? Need it yesterday...

re: BCT can replicate any material in a ceramic tile

Christina Tiritanou
Not sure if you can help as I require a tile which has the measurements of 6”x 6”? Thank you....

re: Latest update on Green Homes Grant and implications for homeowners and landlords

colin thompson
SarahVery clear and helpful information.Thanks...

Most read stories