The British Home Enhancement Trade Association (BHETA) has purchased the two minority shareholdings in Brooke House Exhibitions, the owner of the Exclusively Housewares and Exclusively Electrical shows, from Simon Boyd and Christopher Leonard-Morgan. 

According to the trade association, both shareholders had expressed a desire to divest their investments. As BHETA was previously the third shareholder in Brooke House Exhibitions, the move means the association will be solely responsible for the event.

Commenting on the move, BHETA executive chairman Andrew Weiss said: “Following a strategic review, it became clear that it would be in the best interests of our members to keep this valuable asset wholly owned by the association.  We also felt that, by combining the marketing and operational activities for the events under the BHETA banner, we could continue to invest in ensuring the exhibitions remain major dates for the diary in the housewares and small domestic electricals calendars.”

The transaction was completed following an independent valuation of the business and subsequent recommendations from the association’s advisors.

Simon Boyd has been retained in a role of marketing and operations consultant and will continue to deliver the event, which is now in its 18th year.  He will report to BHETA housewares executive director Will Jones, who will continue in his role as chairman of the management committee.

Andrew Weiss added: “There will be no outward change to the event – BHETA has simply increased its shareholding as, after 17 years of support, the other shareholders have decided to move on.  We are very grateful for both [of] their contributions in making the Exclusively shows so successful.

“Looking forward, this not only facilitates BHETA’s ongoing support and commitment to the Exclusively brand, it also allows us to streamline some activities within BHETA and as a result gear up to provide even greater support for all our members across the board.”