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Award-winning Sugru bags listing in Wyevale

Published: 20 March 2015
The mouldable glue, which was named DIY Week's DIY Product of the Year last month, will be stocked in Wyevale garden centres across the UK from May.
Award-winning Sugru bags listing in Wyevale
Although Sugru is already listed in a number of DIY and supermarket chains, and outdoor stores globally, it is the first time the product has branched out into garden retail.

Sugru UK sales manager Brian Bott said of the news: "The Wyevale Garden Centre customer might spend half a day in store browsing, and may not expect to come across a tool like Sugru. It's just that kind of discovery that we find most exciting about partnerships in new sectors."

He added: "Sugru is sold in over 160 countries worldwide and we see brilliant garden applications time and time again. Improving the grip on a trowel right and repairing garden furniture through to patching up wellies - we know people who spend time in the garden, generally love using Sugru. To launch into the sector with Wyevales makes good business sense and we're excited for what else lies ahead."

Sugru mouldable glue is manufactured in the UK, in a factory in East London. It took six years and more than 5,000 experiments to invent and was finally launched for sale in 2010.
The first 1,000 packs sold out in just six hours and it is now used by people in 161 countries around the world.

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