Online retail giant, Amazon, has launched a huge sale ahead of the Easter Bank holiday weekend, hoping to capitalise on consumers sprucing up their homes.
The series of DIY Easter deals, sponsored by Bosch, run from April 4-17, covering the Easter Bank holiday this weekend.
Consumers will be able to take advantage of savings – in some cases of as much as 75% off the RRP – on products across the site, including thousands of items from major home, DIY, tool and garden brands.
Deals on the site today include a Flymo Chevron 34 VC Electric Wheeled Rotary Lawnmower down at half price from £129.999 to £64.99 and a Lifewit 3.8M Telescopic Aluminum Ladder reduced from £138 to £68. Many of these deals are only available for 24 hours at a time but some, including a Bosch cordless leaf blower with 18 V Li-Ion Battery for £58 (down from £110), and up to 30% off Spear & Jackson garden tools and garden clean-up, as well as up to 50% off Scotts and Weedol Products, Hozelock products and Kingfisher garden furniture, will run until stocks last.
Members of Amazon’s Prime service also have early access to deals, which are scheduled to start first-thing tomorrow morning, including a three-pack of UniBond No More Nails Original 365g cartridges for £12.99.
Amazon seems to have all DIY and garden tasks covered, offering deals on everything from Walsall Wheelbarrows and top-brand pressure washers, to Unibond grout pens for just £3.15 and a Kidde Optical Photoelectric smoke alarm with 10-year warranty for £6.12, down from nearly £19.
It follows the announcement in February that Amazon plan to create 5,000 jobs in Britain this year, taking its UK workforce to 24,000. It is also opening three new warehouses, which it refers to as ‘fulfilment centres’, in Tilbury, Doncaster and Daventry, and is gearing up to open a head office in London.
The extra warehouse space will be used to cope with existing growth and to speed-up deliveries, piling further pressure on Amazon’s rivals and enabling it to offer one-hour delivery in locations, including London.
The fulfilment centres will also handle deliveries for third-party retailers, who sell through Amazon's website and use Amazon for deliveries. According to the company, growth in this area has been particularly rapid.
Last month it was also rumoured that the pure-play retailer was considering opening physical stores selling furniture and home appliances to allow consumers to see items before they placed an order.
Since this story was published, Amazon has extended its Easter DIY deals campaign to run until April 24.